Certificate in Sport Management
The graduate certificate in Sport Management consists of 12 credit hours, or 4 courses, from the Master of Science in Sport Management and Leadership offered online by Newberry College. This program is structured as a part-time offering and each course will take 8 weeks to complete. Students can use these credits to count toward the full Master of Science in Sport Management and Leadership degree, which will require an additional 18 credit hours.
SML 510: Critical Issues in sport Management & Leadership (3 credit hours)
Sport management is the convergence of business, sport performance, and regulatory compliance. This course will explore emergent challenges across people, policy, and process of sport. Students will examine contemporary situations that involve a sport or sport related organization and consider the implications across the individual, group, and marketplace impact.
SML 520: The Business of Sport (3 credit hours)
Sport is a multi-billion-dollar industry with complex interdependencies of businesses and regulatory agencies. This course will examine fundamental business structure, operations and risk management. This course will also explore economic climate and policy economic issues raised by the rapid changes in the modern sports world. Students will explore sport organization management and leadership challenges across domestic and international contexts.
SML 521: Finance for Leaders (3 credit hours)
Focuses on economic and financial principles required to operate a business. Principles are applied to quantitatively analyze financial statements. Also, managerial decision-making applications will be presented from the point of view of a firm (microeconomics).
SML 522: Sport Marketing and Public Relations (3 credit hours
This course will immerse students in the world of sports marketing and public relations by highlighting issues, controversies, topics, trends, and opportunities within the sports industry. The course will take a detailed look at all elements from sports marketing to public relations and will include concepts such as newspaper, radio, television, agency, the internet, colleges, provincial, municipal, international sport, and professional sports.