AIL 530: AI Strategy, Innovation, and Competitive Advantage

This course examines how organizations can use AI to drive innovation, differentiation, and sustainable competitive advantage. Students learn to identify high-impact AI opportunities, evaluate build-versus-buy decisions, and connect AI initiatives to business strategy, performance metrics, and customer value. The course emphasizes strategic portfolio planning, data readiness, experimentation and scaling, and measuring ROI while managing organizational risk. By the end of the course, students can develop an AI strategy roadmap that balances innovation with feasibility, governance, and long-term organizational capability building.