In Social Media for Digital Marketing, students explore the techniques of social media, in addition to the development and direction of social media as a creative industry. Students will also demonstrate critical thinking and strategic communication skills as they pertain to media and marketing, while being exposed to new research and knowledge to the field. They will gain theoretical and professional knowledge that will enable them to understand the key issues and challenges within social media; they will also develop projects which will simulate social media environments. Student must have a Smartphone. A $95 fee will be charged for this class.
Semester Offered
Offered spring semester.